A boy and his parents are strolling along the beach of a little paradise-like island. A dark voice speaks to you: "A land of innocence, has no need for Gods... until fate intervenes." The boy suddenly runs to the water. His parents start shouting that he should stay away from the water, but the boy is already swimming in the sea and sharks are going to eat him! Then the two desperate parents take action: they start praying to the gods. A dark voice suddenly takes over and the view zooms out, the whole island is now visible. The dark voice says: "When people pray a God is always born. Able to change eternity, that God is you. Are you a blessing, or a curse? Good, or evil? Be what you will, you are destiny."

Then this wonderful innovative game starts. You are a god and can do almost everything that a god can do. You can build up cities, kill hundreds and thousands of people, perform miracles and destroy the other gods. The ultimate goal is to be the only god and defeat your rival Nemesis. An important element in this game is that you can be an evil or good god.

The innovative aspect of the game is the great amount of freedom that you have and the fact that you can't die, after all you are a god!

Black & White was released in 2001 and developed by Lionhead Studios.